CATVA > MediumAll codes, linguistic and visual, have a natural origin but some are so widespread that they become universal. This is what hides the mechanism of coding behind signs.Learning linguistic and visual signs at an early age makes all such codes appear natural. This naturalization of codes is the effect of ideology.Not all codes are natural but certain codes are naturalized and made to appear universal. Ideology aims to hide the mechanism of coding behind signs.Language and visual signs are codes. However, some of the codes are so widespread that they not only seem naturally given but also hide the mechanism of coding behind the signs.ā Correct Option: 4Related questions:CAT 2018 Slot 1The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage. Production and legitimation of scientific knowledge can be approached from a number of perspectives. To study knowledge production from the sociology of professions perspective would mean a focus on the institutionalization of a body of knowledge. The professions approach informed earlier research on managerial occupation, business schools and management knowledge. It however tends to reify institutional power structures in its understanding of the links between knowledge and authority. Knowledge production is restricted in the perspective to the selected members of the professional community, most notably to the university faculties and professional colleges. Power is understood as a negative mechanism, which prevents the non-professional actors from offering their ideas and information as legitimate knowledge.CAT 2020 Slot 2The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage. The rural-urban continuum and the heterogeneity of urban settings pose an obvious challenge to identifying urban areas and measuring urbanization rates in a consistent way within and across countries. An objective methodology for distinguishing between urban and rural areas that is based on one or two metrics with fixed thresholds may not adequately capture the wide diversity of places. A richer combination of criteria would better describe the multifaceted nature of a city's function and its environment, but the joint interpretation of these criteria may require an element of human judgment.CAT 2017 Slot 1The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage. A translator of literary works needs a secure hold upon the two languages involved, supported by a good measure of familiarity with the two cultures. For an Indian translating works in an Indian language into English, finding satisfactory equivalents in a generalized western culture of practices and symbols in the original would be less difficult than gaining fluent control of contemporary English. When a westerner works on texts in Indian languages the interpretation of cultural elements will be the major challenge, rather than control over the grammar and essential vocabulary of the language concerned. It is much easier to remedy lapses in language in a text translated into English, than flaws of content. Since it is easier for an Indian to learn the English language than it is for a Briton or American to comprehend Indian culture, translations of Indian texts is better left to Indians.